Hannah/Gold Communications

Marketing Strategies That Work

Our Story

Hannah/Gold Communications was founded in 1991 in Kalamazoo, Michigan, to meet the needs of a small, regional hospital for its writing/editing and communication activities. That first official task was to develop paragraphs of sympathy sentiment for the CEO to use in his letters to staff members who had lost a loved one.

Since then
Cheri Bales and Hannah/Gold Communications have helped small businesses, nonprofit organizations and educational institutions meet their total marketing needs with a Five-Step Marketing Strategy that WORKS! Past clients include small business, nonprofits, educational institutions and other who need help with marketing from a marketing professional.

Hear what our clients have to say:

“Cheri was the catalyst that began the creative career path I’m on today. A very patient instructor knowing the software we were learning as beginners was not very intuitive, Cheri made the course interesting and helped get us through the difficult part of being new to Adobe software without giving us the “easy A.”” – Kalamazoo, MI

“Cheri’s attention to detail and passion for all things communication is what makes her one of the most talented teachers and mentors I have had the pleasure of working with. Throughout the time having her as a mentor, she taught me the skills needed to succeed in the ‘real world,’ with ease and thoughtfulness. She is also keen to detail in every aspect of her work. – Portage, MI

Cheri always makes herself available for brainstorming and troubleshooting ideas; her ambition, passion and ability to execute, organize and lead her staff have made Western Michigan University, as a whole, stronger. – Kalamazoo, MI


Cheri is hard-working task oriented and delivers projects on time and within budget. – Los Angeles, CA

What strikes me most about Cheri is her dedication, committment and her approach to any task or job she undertakes. Cheri is viewed by her colleagues as a team player, one who is passionate about her work, and critical to the mission of the her clients. – Plainwell, MI