Marketing Strategies that work
We give you expert guidance in marketing and communication strategy to provide you with the maximum return on your investment.
Live Online Training
From one to 100 or more, HGA will facilitate and deliver live training for you and your employees in a number of specialty areas including those below. If you don’t see what you need, or would like customized content, just ask!
- Marketing Strategy
- Constant Contact Email
- Master Social Media
- Write Like a Pro with AI
- Craft a Marketing Plan
- Simplify Google Ads
- Make Data-Driven Decisions
- Social Media Marketing
- Website Tune-Up for SEO
Business and Marketing Consulting
Marketing is hard. It’s time consuming, and it can work really well…or not. Let us talk you through the bumps with data, case studies, and practices honed over 30 years in the industry. From your business plan, to a final campaign evaluation, we’ll tell you how to achieve the goals you desire.
- Market research
- Branding
- Business planning
- Business to business strategy
- Marketing planning
- Marketing strategy
- Communication training
- Digital media audits
- Email marketing
- Digital advertising
Personalized Marketing Training
Fine tune your marketing strategy with help from HGC. We’ll show you how to do the work yourself, or work one-on-one with you to achieve your marketing goals. Let us help write your short- and long-term marketing plans and guide you to a successful marketing mix both digital and traditional with help on:
- Analytics and insights set up and reporting
- Business and marketing plans from URL to implementation
- Getting Started With Google Ads
- Marketing strategy consultations
- Web and digital audits
- Email marketing with Constant Contact
- Facebook, Events, Ads
- Short- and long-form writing
Public Relations and Writing
Got a PR nightmare on your hands? Give us a call; perhaps we can help. Public Relations is the operation of convincing the world your business is good and is doing good things. It’s also what you need to overcome a crisis.
- Crisis communications
- Team building
- Emergency planning
- Generative AI Writing
- White papers
- Ebooks
- Media relations
- Focus groups
- SEO optimization
- Blogging
Social Media Marketing
If your business isn’t using key social media platforms to reach its target audiences, you’re missing the boat! Facebook and Instagram aren’t the only games in town. If you aren’t using your social media channels consistently (or correctly) you could be doing more harm than good to your product’s brand. A good social post is an art and scheduling is key. Let us take a look at your social media mix and see what opportunities are there.
- Google Business Profile
- YouTube
- Yelp
- Nextdoor
- Messenger
- Marketplace