Professional Training
SCORE Webinars
My contribution as a Certified SCORE Mentor lies in my experiences in marketing and social and digital media strategy across small business, nonprofit, and educational clients. I regularly present workshops or webinars on social media management, marketing strategy, Constant Contact, and Google. The videos you see here are from the Grow With Google Series presented for the SCORE Foundation and SCORE Kalamazoo/Southwest Michigan chapter.
Nonprofit Marketing (in a Pandemic World and Beyond): Part 2
Knowing who is most likely to donate to your nonprofit and how to tailor your message to them can help you raise more money.
Connect with Customers and Manage Your Business Remotely
Discover Google Workspace tools that can help you work and manage your small business remotely. Plus, get insights on more online and timely resources for small businesses.
Reach Customers Online with Free Google Tools
his workshop explains how Google Search works and how you can improve your website’s visibility with Search Engine Optimization (SEO). The session also introduces products like Business Profile on Google, Google Trends, Search Console, Google Analytics, Google Ads, and more.
Get Your Local Business On Google Search and Maps
Showing up when customers are searching online is more important than ever. Ensure customers can find accurate, updated information about your local business on Google
Why Google+ is Dead and What to Do About It
The Google Business Profile page is, as I describe it to clients, the Facebook of Google – and it’s free! If you have a business, you can get a Google Business Profile page and use it for all kinds of things.
The 5 Step Marketing Strategy During a Pandemic (and Beyond)
If you’re still using last quarter’s marketing plan, you may be missing opportunities to reach your current customer base. Marketing is a process. It’s circular,
Create and Send Your First Email Campaign in 15 Minutes or Less
Not sure how to get started with your first email campaign? Don’t worry, we’ll take you step-by-step through how to create and send your first email campaign with Constant Contact.
Email Marketing Quickstart
Now more than ever it’s important to stay in touch with your customers, but that often takes all the things small businesses and nonprofits don’t seem to have—time, effort and budget!
Creating a Simple Landing Page for Selling Online
Using Constant Contact, you can get your products online, sell online, even generate shipping information for your customers.
Small Business and Nonprofit Relaunch In Pandemic Times
As this unprecedented crisis continues to evolve, many small business owners are wondering how to minimize losses, and what steps they can take to protect their businesses.
Reach Customers Online with Free Google Tools
his workshop explains how Google Search works and how you can improve your website’s visibility with Search Engine Optimization (SEO). The session also introduces products like Business Profile on Google, Google Trends, Search Console, Google Analytics, Google Ads, and more.
How Do I Get More Traffic to My Website?
We’re talking about getting more traffic to your website. Little did I know so many people were totally unaware of this great (free) tool and I got a lot of follow up calls about the wonders of google!
