Create and Send Your First Email Campaign in 15 Minutes or Less

Not sure how to get started with your first email campaign? Don’t worry, we’ll take you step-by-step through how to create and send your first email campaign with Constant Contact.
A Marketing Plan Can Boost YOUR Business Success

A good marketing plan is made up of goals, objectives, strategies, tactics, tools, and evaluation. Let’s look at what each of those contains. Before you spend a ton of money on the newest “marketing gadgets” or “EZ marketing” tools, stop and take a look at your own goals and objectives. Begin with the end in mind.
The 5 Step Marketing Strategy During a Pandemic (and Beyond)

If you’re still using last quarter’s marketing plan, you may be missing opportunities to reach your current customer base. Marketing is a process. It’s circular, cyclical, top-down, bottom-up, and hierarchical. It’s a matrix, it’s a pyramid…it’s a PROCESS! As with most processes, if one of the steps fails, the entire outcome falls short. So it […]
How and What Can I Market RIGHT NOW?

“How and What Can I Market Now,” Cheri? No marketing grad was ever expecting to have to Tweet “Under no circumstances should our disinfectant products be administered into the human body.” – Love, Lysol.
Why do Small Businesses NEED Facebook?

Well, technically, you don’t. As long as you’re not in business and don’t like to make money. But if that’s not you, and you think (even suspect) that you’re missing out on the Facebook ship…you’re probably right. Everyone’s doing it…but not everyone is doing it WELL! That’s where I can help. I’ll bring my 30 […]