Is Advertising with Google a Good Idea?

smartphone with Google Ads on the screen and display notebook background

I get that question a lot. Quick: Raise your hand if you’ve searched for anything online in the past week. Just what I thought, almost everyone is raising their hand, even though I can’t see you. Admit it. People are searching the internet all the time, and now more than ever, and when they start […]

What Do I Need to Know Before I Build a Website?

Website mapping

Launching Your Website: A Strategic Approach Building a successful website requires careful planning and execution. You need a marketing strategy, a lot of written content, images and logos, testimonials, and, of courseThis guide outlines the key steps involved, ensuring a smooth launch and a platform that effectively meets your business objectives. Define Your Website’s Purpose […]

How to Set up a Google Business Profile

Google is the world’s No. 1 search engine (followed by YouTube – the No. 2 search engine) so why wouldn’t you want to use their tools made specifically to help small businesses

What your Agency Isn’t Telling You (But You Really Need to Know)

This is a story about my (personal) frustrations with the services many of the clients I counsel are getting from various marketing activities sources like “social media managers; blogger; branding, lead generation, localization specialist.” Professional services are important.

How to Write a Marketing Plan

Team brainstorming a startup business process

Every business begins with success in mind; few put it in writing. A well-prepared marketing plan can be a roadmap to guide you (and your staff or volunteers) through your businesses’ short- and long-term goals and challenges.

How Do I Get More Traffic to My Website?

Rocket Crane Service website

We’re talking about getting more traffic to your website. Little did I know so many people were totally unaware of this great (free) tool and I got a lot of follow up calls about the wonders of google!

Why Google+ is Dead and What to Do About It

The Google Business Profile page is, as I describe it to clients, the Facebook of Google – and it’s free! If you have a business, you can get a Google Business Profile page and use it for all kinds of things.

5 Last-Minute Holiday Marketing Ideas

online shopping website on laptop screen for buy gift on seasonal and holiday for Christmas and new year gift. online shopping concept

In less than an hour, learn five easy ways to market your business and generate revenue this holiday season, regardless of your business category.

It’s What You Say…AND How You Say It

Why is it important to keep your content short and concise? Here are 5 reasons to spend a little time and show a little love to your next blog or post headline.