How to Write a Marketing Plan

Team brainstorming a startup business process

Every business begins with success in mind; few put it in writing. A well-prepared marketing plan can be a roadmap to guide you (and your staff or volunteers) through your businesses’ short- and long-term goals and challenges.

Email Marketing Quickstart

Now more than ever it’s important to stay in touch with your customers, but that often takes all the things small businesses and nonprofits don’t seem to have—time, effort and budget!