Does Google Love YOUR Business?

by cheri bales | Jan 21, 2020 | Advice, Training

Marketing a new business can be a challenge. There’s marketing strategy, building a brand, forming messaging, choosing the right marketing platforms, selecting your target audience, completing all the verifications…the list goes on and on. I’ve worked with hundreds of...

Why Hire a Marketing Professional

by cheri bales | Nov 21, 2019 | Advice, Training

Please Don’t Hire Your Cousin to Do Your Marketing! Reasons to hire professional marketing help and be glad you did Every small business needs marketing to be successful, agreed? And, you need a consistent and strategic mix of marketing activities across web, social,...

Are You Doing TOO MUCH Marketing? Cut it out!

by cheri bales | Oct 6, 2019 | Advice

How Do You Choose the Right Marketing Channels?Are you trying to FATWINLISCYTGMBWEM?? Translation= FACEBOOKTWITTERINSTAGRAMLINKEDINSNAPCHATYOUTUBEGOOGLE MY BUSINESSWEBSITEEMAILSAND THERE’S MORE!!! Every chance I get to talk to marketers, I always as the...

Bottom of the Funnel Marketing Woes

by cheri bales | Sep 25, 2019 | Advice

I’m struggling. I really am. Here’s the problem: clients aren’t tracking the results of the leads we are generating for them from social media and referral sites. That’s it. That’s all that plagues me lately. So it goes something like this: Agency (me) spends hours...

Essentials of Facebook

by cheri bales | Jul 13, 2019 | Advice

Facebook is the way to start The social media world is overwhelming and many small businesses are fearful of starting sites and making mistakes, but there’s really no way to avoid a couple of social media faux pas. Facebook is the tool most small businesses...