What are 4 Things Marketers Are Doing Wrong?
I got a call recently to pitch 3-4 marketing-related topics for a virtual annual conference next year. I quickly jotted down the 4 ideas below, and am waiting to hear what their choice is, but in the meantime, I thought this might make a good story for business owners/operators. These were my starting topics with […]
DIY for SEO?
Even a small bit of SEO enacted on your website can help you show up higher in google search results.
My Most Asked Questions About Using Google Ads
Here are some of the most asked questions and answers from my recent live webinar with SCORE about getting started with and using Google Ads. From the 3/12/24 SCORE webinar “Getting Started with Google Ads” Watch Now. Q: Can Google Ads accidentally spend a lot of money? A: No, unexpected high charges are unlikely. You […]
Reach Customers Online with Free Google Tools
his workshop explains how Google Search works and how you can improve your website’s visibility with Search Engine Optimization (SEO). The session also introduces products like Business Profile on Google, Google Trends, Search Console, Google Analytics, Google Ads, and more.
Small Business and Nonprofit Relaunch In Pandemic Times
As this unprecedented crisis continues to evolve, many small business owners are wondering how to minimize losses, and what steps they can take to protect their businesses.
How to Set up a Google Business Profile
Google is the world’s No. 1 search engine (followed by YouTube – the No. 2 search engine) so why wouldn’t you want to use their tools made specifically to help small businesses
How to Grow Your Business with Google Search Ads
For many, the thought of creating a Google Ad feels overwhelming. Maybe you’re not sure how it really works and don’t want to waste your money trying to figure it out?
Communicating on Social Media Post Pandemic Times
Social media is still as important for your business in today’s world — and perhaps more important as data shows that consumers are shifting their lives online at a staggering pace. But as a small business, you may be unsure how to proceed with marketing your business and communicating during this time.
Connect with Customers and Manage Your Business Remotely
Discover Google Workspace tools that can help you work and manage your small business remotely. Plus, get insights on more online and timely resources for small businesses.
Get Your Local Business On Google Search and Maps
Showing up when customers are searching online is more important than ever. Ensure customers can find accurate, updated information about your local business on Google Search and Google Maps, no matter which device they use. In this workshop, you will learn how to create and manage a Business Profile on Google from start to finish. […]