My Most Asked Questions About Using Google Ads
Here are some of the most asked questions and answers from my recent live webinar with SCORE about getting started with and using Google Ads. From the 3/12/24 SCORE webinar “Getting Started with Google Ads” Watch Now. Q: Can Google Ads accidentally spend a lot of money? A: No, unexpected high charges are unlikely. You […]
Is Advertising with Google a Good Idea?
I get that question a lot. Quick: Raise your hand if you’ve searched for anything online in the past week. Just what I thought, almost everyone is raising their hand, even though I can’t see you. Admit it. People are searching the internet all the time, and now more than ever, and when they start […]
How Search Results Reports Can be Skewed to Sell More Advertising
If you’ve read any of my blogs before, you know I am a champion for small business fairness (and ADA accessibility online) and I’m seeing a trend in advertising sales pitching that is driving me crazy and making me NOT want to generalize, but it’s hard to avoid it. SMM, agencies, marketing heads, sales, etc. […]
Reach Customers Online with Free Google Tools
his workshop explains how Google Search works and how you can improve your website’s visibility with Search Engine Optimization (SEO). The session also introduces products like Business Profile on Google, Google Trends, Search Console, Google Analytics, Google Ads, and more.
How to Grow Your Business with Google Search Ads
For many, the thought of creating a Google Ad feels overwhelming. Maybe you’re not sure how it really works and don’t want to waste your money trying to figure it out?
Connect with Customers and Manage Your Business Remotely
Discover Google Workspace tools that can help you work and manage your small business remotely. Plus, get insights on more online and timely resources for small businesses.
Why Isn’t my Business Showing up in Google Search Results?
A search result is what happens when I type some strategic words into a search bar on the internet (commonly known as “googling” something). Depending on what words or phrases I type into that search bar, google is going to select the results (search results) closest in content to what I typed into my search.
Get Your Local Business On Google Search and Maps
Showing up when customers are searching online is more important than ever. Ensure customers can find accurate, updated information about your local business on Google Search and Google Maps, no matter which device they use. In this workshop, you will learn how to create and manage a Business Profile on Google from start to finish. […]