Email Marketing Quickstart

Now more than ever it’s important to stay in touch with your customers, but that often takes all the things small businesses and nonprofits don’t seem to have—time, effort and budget!

Reach Customers Online with Free Google Tools

Emails list on a laptop screen, office background

his workshop explains how Google Search works and how you can improve your website’s visibility with Search Engine Optimization (SEO). The session also introduces products like Business Profile on Google, Google Trends, Search Console, Google Analytics, Google Ads, and more.

5 Last-Minute Holiday Marketing Ideas

online shopping website on laptop screen for buy gift on seasonal and holiday for Christmas and new year gift. online shopping concept

In less than an hour, learn five easy ways to market your business and generate revenue this holiday season, regardless of your business category.

Bottom of the Funnel Marketing Woes

I’m struggling. I really am. Here’s the problem: clients aren’t tracking the results of the leads we are generating for them from social media and referral sites. That’s it. That’s all that plagues me lately. So it goes something like this: Agency (me) spends hours updating all information across all channels (we know consistency is […]

Make Your Marketing Work—Track the Correct Analytics

Businessman using Google Analytics in the office on the touch screen of his tablet.

This session will discuss the most widely used analytics tools and how they can guide businesses and marketers with strategy, implementation and evaluation. You spend hours marketing your small business, but how do you know if your efforts are working? Marketing analytics provide valuable data on audience behavior, online ad success, site traffic sources, and […]