Reach Customers Online with Free Google Tools

his workshop explains how Google Search works and how you can improve your website’s visibility with Search Engine Optimization (SEO). The session also introduces products like Business Profile on Google, Google Trends, Search Console, Google Analytics, Google Ads, and more.
How to Set up a Google Business Profile

Google is the world’s No. 1 search engine (followed by YouTube – the No. 2 search engine) so why wouldn’t you want to use their tools made specifically to help small businesses
What your Agency Isn’t Telling You (But You Really Need to Know)

This is a story about my (personal) frustrations with the services many of the clients I counsel are getting from various marketing activities sources like “social media managers; blogger; branding, lead generation, localization specialist.” Professional services are important.
The 14 Day Marketing Challenge Supplemental Materials

Join the 14 Day Marketing Challenge for one tip a day!
Making Sense of Online Marketing: A Simple Checklist for Success

How many people are doing online marketing now? How many people think it’s easy? You’re not alone if you’ve found otherwise.
Why Isn’t my Business Showing up in Google Search Results?

A search result is what happens when I type some strategic words into a search bar on the internet (commonly known as “googling” something). Depending on what words or phrases I type into that search bar, google is going to select the results (search results) closest in content to what I typed into my search.
Create and Send Your First Email Campaign in 15 Minutes or Less

Not sure how to get started with your first email campaign? Don’t worry, we’ll take you step-by-step through how to create and send your first email campaign with Constant Contact.
Email Marketing Quickstart

Now more than ever it’s important to stay in touch with your customers, but that often takes all the things small businesses and nonprofits don’t seem to have—time, effort and budget!
Creating a Simple Landing Page for Selling Online

Using Constant Contact, you can get your products online, sell online, even generate shipping information for your customers.
Why Google+ is Dead and What to Do About It

The Google Business Profile page is, as I describe it to clients, the Facebook of Google – and it’s free! If you have a business, you can get a Google Business Profile page and use it for all kinds of things.