How to Write a Marketing Plan

Every business begins with success in mind; few put it in writing. A well-prepared marketing plan can be a roadmap to guide you (and your staff or volunteers) through your businesses’ short- and long-term goals and challenges.

The marketing plan is a valuable tool that, when used correctly, will actually make your marketing life easier!

What’s in a marketing plan? Find out in this follow-along webinar where you’ll learn about:

  • Defining the marketing plan
  • Marketing strategy
  • Market analysis
  • Messaging and audience
  • Your “magic sauce”
  • Useful tools for implementation and evaluation tools
Team brainstorming a startup business process