Hannah/Gold Communications
Marketing Strategies That WorkCool Marketing Tips You Can Use
It’s What You Say…AND How You Say It
The Importance of Headlines and Subheads in Content A guide to crafting the right language for your posts and blogs When you're writing your next post or blog, consider this: 80% of people will read your headline, but only 20% will venture past there. So, if you've...
Are You Doing TOO MUCH Marketing? Cut it out!
How Do You Choose the Right Marketing Channels?Are you trying to FATWINLISCYTGMBWEM?? Translation= FACEBOOKTWITTERINSTAGRAMLINKEDINSNAPCHATYOUTUBEGOOGLE MY BUSINESSWEBSITEEMAILSAND THERE'S MORE!!! Every chance I get to talk to marketers, I always as the question,...
Bottom of the Funnel Marketing Woes
I’m struggling. I really am. Here’s the problem: clients aren’t tracking the results of the leads we are generating for them from social media and referral sites. That’s it. That’s all that plagues me lately. So it goes something like this: Agency (me) spends hours...
Essentials of Facebook
Facebook is the way to start The social media world is overwhelming and many small businesses are fearful of starting sites and making mistakes, but there's really no way to avoid a couple of social media faux pas. Facebook is the tool most small businesses choose to...
The 5 Step Marketing Strategy: Taking the Pressure Off Busy Marketers
Marketing is a necessary evil. When P.T. Barnum said, "There's a sucker born every minute," he was talking about the target audience for marketing! You have to follow a road map to get where you need to go and marketing is much the same process. Trying to do...
What Channels Do You Need to Reach Your Target Audience?
Facebook, LinkedIn, Twitter, Instagram, the list goes on… When you put together a social or digital media marketing strategy, it’s important to choose the right channels to promote your business. But how do you make that decision? In my mind, it all depends on where...
